
Where students, researchers, and industry leaders collaborate to pioneer breakthroughs in AI, blockchain, and emerging technologies in the PNW.
Decentralized Governance
Investigating how blockchain and distributed systems enable transparent, efficient, and community-driven governance. Research emphasizes smart contracts, decentralized autonomous organizations (DAOs), and new models of collective decision-making for emerging technologies and societal coordination.
Agentic Representation
Exploring the development of AI agents that autonomously reason, adapt, and interact with their environments. Research focuses on advancing decision-making, autonomy, and ethical considerations in agent-driven systems, with applications in business, governance, and society.
Human-AI Interaction
Studying the dynamics of collaboration between humans and AI, with a focus on usability, trust, and ethical implications. Research covers conversational AI, augmented intelligence, interactive machine learning, and how AI systems can be designed for meaningful human engagement.
Blockchain & Business
Examining the impact of blockchain technology on industries, including finance, supply chains, and digital identity. Research explores innovative applications, token economies, decentralized platforms, and strategies for real-world business adoption and scalability.
See what our team is actively building at the IF Lab.
01 GoverNoun
We’re building an AI agent to enhance decentralized governance by boosting engagement and decision-making in DAOs like Nouns.
02 AI Teaching Assistants
This tool uses AI to deliver personalized learning support, adapting to students’ styles and helping clarify course content.
03 LA Fires Zoning Code Agent
This AI tool automates zoning and building code analysis to help property owners and cities streamline development and recovery efforts.
View our team's research that has been shared beyond initial ideas.
2023
By: Alex Murray, Dennie Kim, and Jordan Combs
By: Jen Rhymer, Alex Murray, and David Sirmon
2024
By: Jordan Brewer, Dhru Patel, Dennie Kim, Alex Murray
Every project at IF Lab follows a proven process focused on rapid prototyping, real-world utility, and cross-disciplinary teamwork. Here’s how we go from idea to implementation.
Frequently Asked Questions.
Innovation starts with questions. If yours isn’t answered, let’s connect.

IF LAB
Director: Alex Murray
Lundquist College of Business
University of Oregon
1226 University of Oregon, Eugene, OR 97403-1226
EST. 2025
© IF Lab
